Wednesday, March 19, 2008

TALKING TRASH ON THE COURT

Literally!Nike's latest basketball-shoe collaboration will surprise many. Not because of its player affiliation—in this case, Phoenix Suns All-Star guard Steve Nash—but because of the materials used. The Trash Talk shoe is made entirely of recycled materials—manufacturing waste, to be exact: everything from the scrap-leather upper to the scrap-ground-foam midsole to the environmentally preferred rubber outsole. The whole thing is packaged in a fully recyclable cardboard box.

Talk about Reduce, Reuse, Recycle...Rebound??
Steve Nash fans should be proud of this effort to merge sports and a more ecologically friendly environment.
Not available in the rest of the states until April 22, but New Yorkers can cop @ House of Hoops in Harlem.
-Image and details via New York Magazine

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